Current technology in authentication and traceability of consumer products is based around small amounts of limited data requiring browser capable smartphones and specialized software to decode information. Trustproduce, using patented technology has created the next evolution in authentication and traceability, using our Mobius™ image recognition platform. We propose that authentication and information be available to users in real-time and that key purchase decision information be provided on demand before and after a purchase.
Mainstream consumer trends in mobile communications and Wi-Fi capabilities have opened doors to unprecedented opportunities in targeted marketing and near-instantaneous data retrieval wherever you are.
Traceability/Counterfeit-proofing of human consumed products in China has become a sensitive and high priority topic for the general public and government. The need for the buyer to feel safe in purchasing something to be used in anyway by the human body has become an ever increasing factor in purchase decisions. How do we fulfill that need? How do we make ourselves attractive in comparison to other products?
By providing a method of aiding the customer in purchase making before making the purchase; at the same time we also take care of after-purchase traceability in the event that there are issues of authenticity later on. In parallel with this process we also may maintain brand awareness utilizing the channel created between users and vendor initially by periodic information distribution via the ubiquitous mobile phone.
Our platform fulfills the need for consumers to satisfy for themselves about the authenticity and origin safety of the product they want to buy, even before taking it home. At the same time we provide the vendor a legitimate and effective means of promoting their brand to the end-user simply by the fact that we are reacting to the consumer's proactive query about the product. In practice this enables a 100% advertisement response. The act of accessing the label for certification purposes also equates to active verified interest in a product and the opportunity to further promote the vendor’s products and services in a targeted and focused way.
We understand that in today's global marketplace it is more important than ever to you and your family that you can trust the supply chain management to provide you with the most nutritional food products possible. At TRUSTPRODUCE.com we provide the vehicle for agricultural tracking utilizing technology to provide the latitude and longitude positioning of the exact farm and field location that the produce on your table has been harvested from. You know that your grower and shipper are working together to always know where your agricultural products came from.
TRUSTPRODUCE.com aligns itself with the most proactive agricultural growers that want to support your confidence in growers that provide for and nurture the well being of your family. Each agricultural grower voluntarily takes on the expense to exceed federal regulations in providing you with a service that tracks the latitude and longitude of the exact location that your produce was harvested from. This commitment to excellence and quality assurance is supported at the highest level of each of these organizations. Look for the TRUSTPRODUCE.com seal of tracking when you purchase your produce and place trust in produce.
We simplify the need for costly overhead that can serve as an economic deterrent for the voluntary participation of the agricultural tracking for the latitude and longitude positioning of where your produce came from.
Our mobile phone technology serves as the input vehicle that is utilized by the growers' representative at the time of harvest. Each grower works with their harvest teams to provide a mobile phone where the team can text in the case batch number to TRUSTPRODUCE.com. Once the batch number has been received we provide back the latitude and longitude location of where the case has been harvested from. Each case contains known quantities of product that is now associated with the case, with the farm, with the field, and with the harvest team so that the highest quality assurance standards can be maintained for the shipper, buyer, and finally putting your trust back in produce.
Look for the TRUSTPRODUCE.com logo on all your agricultural products to know that you have purchased the very best for you and your family!
